About

MusAfair (pronounced: mews - affair) is a design consultancy specializing in the creation of engaging, memorable experiences. We help organizations build brand affinity through physical space and social interaction.

We help you establish and nourish the relationships of all the people you depend upon for success. We provide branding and design solutions for the commercial and non-profit sector in the areas of hospitality and retail, education, travel and leisure.

MusAfair produces opportunities for creative interaction between people, facilitating a sense of community. We believe that personal relationships and daily doses of face-to-face interaction enrich our lives, and make us truly happy. We easily lose sight of this in our increasingly digitized world. Transformative experiences are not found online, but all around us. Shaping an interactive environment to elicit positive emotions is what we do.

We enlist the talents of experienced and qualified individuals, which include concept designers, researchers, architects, engineers, and business specialists. Key consultants include Jan Sircus, a former Walt Disney Imagineer, and Alex Beim, an Interaction Designer and former Advertising Creative.

Together we create compelling environments that connect people to your brand in harmonious, meaningful and emotional ways. The results are powerful and lasting.

Our Values

The key principles that drive our business are a belief in the power of design to connect the community and foster friendships when applied with a human touch.

Desire to Design

Through design, we create places that tell a story, and guide us moment by moment through an emotional experience. We want to invite people in to participate and share the story with each other. Eventually, we design with a true human purpose in mind to inspire people in all kind of ways.

Connect the Community

MusAfair strongly believes in projects that strengthen communities. We want to create opportunities for people to meet each other, learn and grow together. We strive for an atmosphere where each individual can share the adventure and excitement of being part of the community. Only in true collaboration, with both sides investing a great deal of time, energy and ideas, can we produce something great.

Foster Friendships

As we find relationships to be the cornerstone of our business, we hope to create lasting connections with our clients, associates and employees. We believe in honest and open communication and collaboration with all parties involved. Through our projects, we channel this outlook to your customers as we create a place to socialize, interact and create friendships. It's much more than a job to us.

With a Human Touch

Following our principle of a people-centred approach, we design from the 'inside out' where people's sincere feelings and stories are the source of our craft. Our designs themselves have personality that conveys such human emotions. This explains why we use traditional methods of design like hand-drawn illustrations and physical models.